Nike AI Visibility Score: 69 | Brand Report 2026 | AURALIS

Nike · Brand Report

Nike AI Visibility Score: 69

How Nike appears across ChatGPT, Perplexity, Gemini, and Claude — score 69 (Growing Aura). #3 of 3 in Ecommerce.

Quick facts

Summary

Nike scores 69 on the AURALIS AI Visibility benchmark (growing aura), #3 of 3 in ecommerce. The full report breaks the score down across ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews and lists the actions that move the score fastest. Request access below to get the full report by email.

↓ Nike's AI Visibility Score Revealed
  • 69 AI Visibility Score Nike's score on the AURALIS benchmark
  • #3 of 3 Ecommerce Rank Nike's position compared to peers
  • 3 Total Brands in Ecommerce Number of brands tracked in this category
Nike ranks last among ecommerce brands in AI visibility.

How it works

  1. Probe —
  2. Score —
  3. Recommend —
  4. Track —

Frequently asked questions

How is Nike's Aura Score calculated?

We run the same probe pipeline as the public Aura Score check — SerpAPI brand signals (reviews, knowledge graph, AI overviews) plus a GPT-4o-mini structured probe — and pass the merged signals through the AURALIS Brand Essence engine. The score on this page is the SAME score you'd get if you signed up and ran the check yourself.

How often does Nike's score refresh?

Monthly, automatically. Pinned fields are excluded from auto-refresh so hand-tuned copy stays intact.

Why is the full report gated?

The full report contains per-platform breakdowns, prioritised actions, and the live competitor matrix — competitor-grade intelligence we share manually with employees of the brand or pre-approved partners.

How do I get the full report?

Submit your work email below. Our team reviews each request and emails the full report directly within one business day.