AURALIS has been monitoring the domains, podcasts and Reddit threads relevant to PR outreach ever since AI started selecting the sources for the outreach. The monitoring also tracks how frequently these sources turn up in the answers to the category-specific search queries.
Unlike the "blitzkrieg" style of most PR efforts where one press release is sent to 200+ potential outlets, hoping to get picked up somewhere along the way, AEO outreach efforts are typically sent to 15-30 or so domains (i.e., websites) that together account for most of the "citations" in a category. Getting 5 of those sites is enough to drastically change the AI-generated answer to a search query where those sites are the relevant result set.
This list ranks all the sources cited in our report. It includes information on the percentage of citations for each source, as well as details on the prompt, example answer and publicly available information about the editor for each source that was used in the report. It also includes a Press Engine link to draft a story for each outlet.